top of page
Strategian Website Cover.png

Welcome to Strategian

strategian. noun. an expert in strategy (especially in corporate warfare)

Storyteller | Brand Builder | PR Specialist | Corp. Comm. Expert | Digital Marketing Wizard | Digital Disruptor | Lensman | Wildlife Foster Parent​​

Shabbir is a storyteller with a technical bent of mind - a brand and communications specialist and a digital disruption expert. In a career spanning over 10 years, Shabbir has worked across multiple industries, helping brands find their voice in a cluttered and noisy digital world. A foster parent to three elephants and rhino, Shabbir is an ardent supporter of wildlife welfare and advocates against their unethical use in the tourism industry.

Home: Welcome


There has been an ongoing debate on the dependence of traditional media and social media when planning a campaign, and I thought of...


Here is one example that always comes to mind whenever I think about how a campaign can seamlessly engages social media, offline...

Old Spice in New Campaign

When we talk about successful campaigns by legacy brands to target a younger audience, the hugely successful ‘The Man Your Man Could...


2020 – the year which has created history. It has changed the way mankind functions. It has made us realise and cherish the basic...

Embracing & Enjoying Uncertainties

Life is all about uncertainties. As much as one wants to, they cannot control their life. Every year for me has been unique. But, it has...

Home: Blog2
bottom of page