Welcome to Strategian

strategian. noun. an expert in strategy. synonyms: strategist

I am a seasoned content, creative, and communication strategist with experience spanning over a decade. Specializing in guiding brands to establish their unique voices within the dynamic digital landscape, I excel in merging technical acumen with storytelling finesse. Through a journey that seamlessly transitioned from technology journalism and digital marketing to comprehensive strategic content, creative and communication roles, I craft narratives that resonate, captivate and endure – helping companies unlock their brand potential. I have also served on the jury of PRCA APAC Awards assessing campaigns in categories such as Best Digital and New Media Campaign, Best Technology Campaign, Young Communicator of the Year, among others – further exemplifying his deep industry insight and recognition.

My true passions lie in travel, photography and wildlife welfare. A foster parent to three elephants and a rhino, I passionately supports wildlife welfare and campaigns against their unethical exploitation in the tourism industry.